made easy

Earth Day is one of the (many) days when businesses can create or reaffirm a commitment to practicing sustainability. Here are some ideas for small businesses looking to highlight Earth…

In this article, get answers to questions about social media for solopreneurs.The use of AI to generate weird and wonderful imagery is definitely my favorite application of the cutting-edge tech.I’ve…

Whether you’re a full-time content creator, micro-influencer, nano-influencer, or just getting started, here’s how to create your own influencer media kit. The use of AI to generate weird and wonderful imagery…

In this article, we'll explore the unique characteristics of organic and paid social media, how they complement each other, and why incorporating both into your social media strategy is essential…

TikTok's parent company must divest the app or face a ban in the U.S. Here's everything we know, plus how to plan ahead.The use of AI to generate weird and…

Sending ads by mail may seem like a thing of the past, but this marketer thinks it’s a surprisingly effective approach for e-commerce brands.The use of AI to generate weird…

In this article, I’ll explain what SEO is for social media, why you should care about it, and how you can use it to your advantage.The use of AI to…

Tried and tested: These AI image generators consistently delivered the best results. Here's a look at how they work, how much they cost, and how they handled a specific prompt.…

Weekend Favs April 27 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content…

There are plenty of ways to monetize on Pinterest. Here's a guide to some tactics for both creators and small businesses. Search engine optimization (SEO) sounds like a fancy jargon…