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Buffer, as a company, closes the last week of the year every year, and historically, as an engineering team, we’d do a code freeze for the week before we’re closed…

Everything you need to know about using LinkedIn Premium to build your personal brand, increase engagement, and grow your following. Buffer has been in business for 13 years now, and we’ve…

Learn how a focus on personalized retention marketing helps Devanshi Garg Sareen manage high acquisition costs and succeed in a crowded market.Buffer has been in business for 13 years now,…

This article explores five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them.Buffer has been in business for 13…

In our time on Threads, the Buffer team has picked up some patterns — here are our tried-and-tested strategies for growing your following on Instagram's new platform. Buffer has been in…

Swipe files can be an evergreen source of inspiration for your social media – if you do them right. Here's how.Buffer has been in business for 13 years now, and we’ve…

Jake and Jess Munday didn’t plan on building a neon sign empire, but some smart decisions along the way helped them turn an exploratory side hustle into a massively successful…

Buffer has been in business for 13 years now, and we’ve had transparent salaries for 10 of those. This means that for over a decade, all Buffer salaries have been…

Zero-click content is a valuable strategy for creating content on social media – here's what it is and why you should be creating it.Buffer has been in business for 13…

In this article, we’ll give you the definitive guide to increasing your LinkedIn following and making it a major part of your social strategy.Buffer has been in business for 13…